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Success in business, especially sales, requires that you win with others relationally before you can persuade them financially. It is not enough to sell a product - you must sell yourself. Customers must buy what you are saying before they buy what you are selling.
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ENDORSEMENTS
Tom Hopkins, America’s #1 Sales Trainer
“This book is a wealth of sales knowledge you can use to gain confidence, serve your clients well, and earn a well-deserved high income."
Tom Ziglar, Chief Executive Officer
"Scott speaks profoundly to the new emerging generation of sellers. If you plan to make more income this year, buy this book and put it to practice."
Bob Pittman, Chairman & CEO
"This book is a critical tool for people who are serious about the art of selling, and clearly lays out the steps important to producing 6-digit earners."
Mark Cole, Chief Executive Officer
“Persuade is masterfully written, a must read for anyone wanting to expand their influence and income by serving others in the sales profession."
Heidi Dickert, Fortune 500 Consultant
"Persuade is the best-written relationship selling book in years."
Amy Oakes Dunn, Product Marketing Manager
"Finally a book that teaches how to connect with people, not just sell."
"influence isn't enough
- persuasion moves people."
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